Mr. Puneet Rai

 Area :

Assistant Professor, Marketing

 Email :

puneet.rai@ghsimr.org

 Education:

Pursuing Phd. From IIT, Kanpur; MBA

 Fields :

Retail Management and Services Marketing

 Contact :

0512-2218264 & 0512-2231417 (Ext. 135)

Specialization :

Retail Management
Service Marketing
Product Management
Sales & Distribution Management

Professional Experiance :

STEP-HBTI, Kanpur (Sept 2004- Sept 2008). Worked as a core faculty and taught Retail Management, Services Marketing, Marketing Management to MBA students. |Delux Brgs Ltd (May1998-March2004). Worked as a Deputy Manager responsible for business development with Auto-OEMS like Maruti, Yamaha, and Escorts etc.

Teaching Interest :

Services Marketing, Retail Management, Marketing Management, Product Management, Brand Management.

Research Interest:

Workplace Spirituality, Anti-consumption and Brand Avoidance.

Publication:

Presented a paper titled “The Emergence of Retailing Behemoth: A Challenge to Brand Owners” at the International conference held at RATM, Mathura (Feb 2007).

Presented a paper (Co-authored) on “E-retailing” at the International conference held at RATM, Mathura (Feb 2007).

Presented a paper on “Workplace Spirituality : Fad or a New Business Paradigm”

At International conference organized by ISOL New Delhi, Held at Rishikesh (Oct,2010).

Awards:

Awarded Gold-medal at Delux Brgs Ltd in 2003 for exemplary performance. National- merit certificate in matriculation exams held by H.P. Board.

Professional Activity:

Conducted Sales Training for executives of NSIC, Kanpur(2007) and Delux Brgs Ltd (1998). Participated in a number of work-shops and seminars of national and international repute.