| Mr. Puneet Rai |
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Area :
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Assistant Professor, Marketing |
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Email :
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puneet.rai@ghsimr.org |
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Education:
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Pursuing Phd. From IIT, Kanpur; MBA |
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Fields :
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Retail Management and Services Marketing
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Contact :
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0512-2218264 & 0512-2231417 (Ext. 135) |
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Specialization : |
Retail Management
Service Marketing
Product Management
Sales & Distribution Management |
Professional Experiance : |
STEP-HBTI, Kanpur (Sept 2004- Sept 2008). Worked as a core faculty and taught Retail Management, Services Marketing, Marketing Management to MBA students. |Delux Brgs Ltd (May1998-March2004). Worked as a Deputy Manager responsible for business development with Auto-OEMS like Maruti, Yamaha, and Escorts etc. |
Teaching Interest : |
Services Marketing, Retail Management, Marketing Management, Product Management, Brand Management. |
Research Interest: |
Workplace Spirituality, Anti-consumption and Brand Avoidance. |
Publication: |
Presented a paper titled “The Emergence of Retailing Behemoth: A Challenge to Brand Owners” at the International conference held at RATM, Mathura (Feb 2007).
Presented a paper (Co-authored) on “E-retailing” at the International conference held at RATM, Mathura (Feb 2007).
Presented a paper on “Workplace Spirituality : Fad or a New Business Paradigm”
At International conference organized by ISOL New Delhi, Held at Rishikesh (Oct,2010).
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Awards: |
Awarded Gold-medal at Delux Brgs Ltd in 2003 for exemplary performance. National- merit certificate in matriculation exams held by H.P. Board. |
Professional Activity: |
Conducted Sales Training for executives of NSIC, Kanpur(2007) and Delux Brgs Ltd (1998).
Participated in a number of work-shops and seminars of national and international repute.
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